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Anlntroduction
Theresashift happening inthe world of commerce. and weve allfelt it
2020 has accelerated the industry by a decade, permanently altering the way entrepreneurs start,
run, and grow pusinesses, as well as how consumers chooseto shop and pay Were on the brink of
anew era of commerce.
Consigderthis repor your crystal ballinto the future of this industry.
Commerce is morethan atransaction: its an interaction. lts a relationship between a business and
its Customers. Thats why we pored over data from morethan one million merchants on Shopify
and collected survey insights from consumers all over the world to get the full picture of
whats coming.
Weve unlocked five key predictions based on the trends were seeing from our data. Spoiler alert:
be prepared forindependent retailers and the next generation of consumers to change commerce
as We know iforever
Darley Fnkelstejin, Presiadent of ShopifyFUTURE OF .
CoMMERCE | 5
《3了:ie wii
4 Young consumers willchange the business landscape as ecommerce charges ahead.
9 Physical retail as we know it willtransform, giving local businesses new advantages,
15 Consumers wantto shop independent. Businesses willagdqapt to make that easier
23 More consumers willvote with their wallets.
26 “Modernfinancial solutions willdisrupt business and consumer banking,finance, and lending.
key
色| INSIGHTS BASED ON MERCHANT DAITA.
十) COMPARISONS OF SELECT GLOBAL MARKE TS.
*Forinformation on methoaology see appemaix
0304
FUTURE OF .
CoMNMERCE | 息shopifry
Young consumers will change
the business ljandscape as
ecommerce charges ahead.
The pandemic kickstarted a pehavioral shift to ecommerce that
young consumers will continue to drive forward. Brands need to
strengthentheiromnichannel strategies, invest in their social media
presence, and demonstrate authenticity to have staying power
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